House Hunting Goes Social with HomeSort.ca

New interactive website will change the way you shop for real estate

Finding your dream home just became a whole lot easier thanks to HomeSort.ca, a new interactive website that makes organizing, comparing and sharing promising real estate listings easy. Developed by industry-leading online mortgage specialists, FamilyLending.ca, the HomeSort.ca system takes the hassle out of home hunting.

“Looking for a new place is tough,” explains Robb Nelson, President and CEO of FamilyLending.ca, “Monitoring, comparing, and sharing listings with your circle of friends and professional acquaintances used to require hundreds of emails, phone calls and print-outs. Now all you need is your free HomeSort.ca account.”

With a few simple clicks, users can save different real estate listings from external sites like HomeFinder.ca, Zoocasa.com and Realtor.ca into HomeSort.ca’s streamlined property management system. Simply copy and paste the URL of the listing and HomeSort.ca will save important details to your account for future access.

Registration on the site is free for home hunters and includes access to a handful of useful organizational tools, including:

  • A built-in comparison tool for reviewing potential listings
  • An online address book where homebuyers can save the contact information for members of their home buying team (realtors, movers, insurance agents, etc.)
  • Social networking and email sharing tools that make it easy to share listings and save discussions with friends and family members on Facebook
  • An impressive map feature that enables users to plot pertinent community amenities like schools, hospitals, parks and restaurants

For many individuals, buying a home is the single largest purchase decision they will ever make. The HomeSort.ca system makes the entire process easier. “The HomeSort.ca system will change the way Canadian’s approach the real estate market,” says Nelson. “Like a realtor or mortgage broker, HomeSort.ca makes the home buying process easier to manage.”

The HomeSort.ca site launched in beta form on Monday. A full version of the site, complete with targeted advertisers, will launch later this spring.

About FamilyLending.ca

FamilyLending.ca is one of Canada’s leaders in online mortgages using innovative technology. The HomeSort.ca property management tool is provided compliments of FamilyLending.ca

 

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